Boom Internet Marketing

San Diego Internet Marketing Specialist

Profitable Web Sites

Effective Ecommerce for Start-Up E-bussiness

San Diego, California

internet marketing | web usability | search engine optimization | seo quick and easy

SEO 2013

The way to market your products/services online keeps swifting. From free organic clicks to pay-per-click, from free Google Product Listings to paid listings.

Traffic to the web site from Facebook and Twitter instead of straight from Google.

Generally speaking the impact of SEO, focusing on organic search engine ranking keeps declining in impact. More ads are shown, more product ads appear (Google Products).

Effective Internet Marketing

In a market where lots of "less competent" players compete to pay-per-click for advertisment, it is very important to do Internet marketing the right way.

Pay-per-click advertisement: getting targeted audience to your web site via text ads (or video etc.) in Google and partner web site, Facebook ads, or other sources. Google show pretty clearly the amount of clicks you get at what ppc. Does it make sense to pay $0.90 per click? How many click convert to customers, are these customers coming back for more?

Speaking from experience: it seems that almost 90% of businessesdo not reall y what they pay and achieve the results the would accomplish. This result often in high ppc cost and makes it often impossible to compete for certain key phrases.

 

Profitable Web Site

Get the most out of your web site:

  • Improved conversion rate: more visitors buy
  • Improved return rate: effective communication with excisting customers

 

More Visitors

Getting more targeted visitors/ potential buyers to the web site will increase the amount of sales.

Ways to increase traffic!

Boom Internet Marketing

Web Usability

To make the visitors experience positive and create an environment where it is easy to buy or get more detailed information about the products/ services.

Improved web usability would increase conversion (into sales) on the web site.

1. What do you Sell

Is it clear which are the core categories on the web site and more specifically what are these products.

Example :

Having a large image of a woman in a jeans covering 60% of the home page.
vs.
Having 5 categories defined per brand name, pricing is mentioned, Sale price and reason to buy, visitors see clearly to core 5 categories, why they should buy and how to navigate further.

Creating links to a new web site will give it a small boost in ranking in Google, Yahoo and/ or Bing.

New Web Sites Optimized for Search Engines:

Success stories:
There are real opportunities to get a profitable ecommerce web site, when it is professional managed.

Tiedeals.com Men Neckties | Sartorial Blog

Strong:

  • Good Knowledge of the Internet
  • Good Knowledge of Internet Marketing
  • In House Web Design
  • Strong international contacts built

Comomilano.com Silk Women Scarves

SEO Search Engine Optimization

Getting high ranking in search engines.

boom internet marketing

San Diego Internet Marketing Specialist

Profitable Web Sites

Effective Ecommerce for Start-Up E-bussiness

San Diego, California

SEO Techniques

  • Well defined TITLES andpage with good key phrase density
  • Good link structure on the web site, each web page optimized for search engines
  • External links to the web site form other web sites, preferably "important web pages"
  • Links from Blogs, News and Social Media

 

 

Links from Blogs, News and Social Media

Search engines like Google think your web site is more important when other web site refer to you with a link. Common sense might agree that web site with 100 incoming links might be more important than a web site with 0 incoming links.

Incoming links from important web pages will have more value. The home page from microsoft.com is stronger than from 123pizza.com. The Home page is stronger than the links.htm page.

Social Media, generally free, can be a great tool to boost incoming links to the web site. Talking about related subjects in the blog is preferable.

Blog for sartorial men's clothing: http://tiedeals.blogspot.com/

Twitter page for Tiedeals: http://twitter.com/tiedeals

Facebook Tiedeals: www.facebook.com/tiedeals

 

   
internet marketing | web usability | search engine optimization | html pages | contact

Boom Internet Marketing - San Diego Internet Marketing Specialist